Case Studies
Case Studies
Case Studies
BYJU’s Virtual Lab Assistant
Virtual Science Lab is a comprehensive and dynamic platform that brings over 280+ meticulously crafted experiments to life, aligned with NCERT guidelines for grade 11 & 12 students to enrich their learning journey, empower them with hands-on experiences, and elevate their understanding of complex scientific concepts.

Usability
85%
User Satisfaction
4.5*
BYJU’s Virtual Lab Assistant
Virtual Science Lab is a comprehensive and dynamic platform that brings over 280+ meticulously crafted experiments, aligned with NCERT guidelines for grade 11 & 12 students.
Usability
85%
User Satisfaction
4.5*
BYJU'S Math Companion
With a user-centered approach, the goal was to redesign the landing page to showcase BMC's offerings in order to increase booking conversions and user retention.

Booking Conversion
35%
User Retention
25%
FIFA Math Cup
With FIFA WC matches beginning in November '22, the excitement was building all around the world. We had to make a rapid implementation on a math based soccer game. The game was targeted for users in India, USA, LATAM region and Middle east region.

Engagement
12 min
User Satisfaction
4.5*
FIFA Math Cup
With FIFA WC matches beginning in November '22, we had to make a rapid implementation on a math based soccer game for users in India, USA, LATAM region and Middle east region.
Engagement
12 min
User Satisfaction
4.5*
BYJU'S Math Companion
With a user-centered approach, the goal was to redesign the landing page to showcase BMC's offerings in order to increase booking conversions and user retention.

Booking Conversion
35%
User Retention
25%
BYJU'S Math Companion
With a user-centered approach, the goal was to redesign the landing page to showcase BMC's offerings in order to increase booking conversions and user retention.
Booking Conversion
35%
User Retention
25%
Asset tracking solution
A portal to track assets across multiple warehouse for safety and increase visibility on shipments.
A B2B product launched by Verizon where I helped them to reduce user work flow time by reducing cognitive load with user interviews and multiple usability testing and iterations.

Task completion
95%
User Satisfaction
4.5*
Asset tracking solution
A B2B portal to track assets across multiple warehouse for safety and increase visibility on shipments, where I helped them to reduce user work flow time by reducing cognitive load with user interviews and multiple usability testing and iterations.
Engagement
20 min
User Satisfaction
4.5*
ILE
With a user-centered approach, the goal was to make the learning more impactful and observational. ILE helps students to learn any concept on its own, making the learning experience more engaging.

Engagement
12 min
Usability
85%
ILE
With a user-centered approach, the goal was to make the learning more impactful and observational. ILE helps students to learn any concept on its own, making the learning more engaging.
Engagement
12 min
Usability
85%
Revision
Revision is a platform where any student can come to revise any topic for an upcoming test or exam.
It has 3 section Quick bites, Summary and Important questions to target different needs with the help of tags like formula, diagrams, theorems etc.

User Retention
30%
User Satisfaction
4.8*
Revision
Revision is a platform where any student can come to revise any topic for an upcoming test or exam which has three section - Quick bytes, summary and important question.
User Retention
30%
User Satisfaction
4.8*
Auto Solver
Autosolver is an AI-powered mathematics tool designed to assist students in solving math problems. With this innovative tool, students can simply scan the problems in their textbooks or handwritten notebooks, and Autosolver provides detailed, step-by-step instructions to arrive at the solution.

Usability
75%
Engagement
12 min
Auto Solver
Autosolver is an AI-powered mathematics tool designed to assist students in solving math problems. With this innovative tool, students can simply scan the problems in their textbooks.
Usability
75%
Engagement
12 min
BMC Blog page redesign
With a user-centered approach, the goal was to design the blogging page to showcase BMC's offerings to parents in order to increase booking conversions and user retention.

Engagement
15 min
Conversion Rate
20%
BMC Blog Design
With a user-centered approach, the goal was to design the blogging page to showcase
BMC's offerings to parents in
order to increase booking conversions.
Engagement
15 min
Conversion Rate
20%
BYJU’s Math Concept Pages
BYJU's Math Concept Pages in the Math Companion App offer clear definitions, real-life examples, and interactive visuals for quick understanding. Engaging videos and practice applets make learning fun and effective.

Engagement
3 min
User Satisfaction
4.5*
BYJU’s Concept Pages
BYJU's Math Concept Pages in the Math Companion App offer clear definitions, real-life examples, and interactive visuals for quick understanding.
Engagement
3 min
User Satisfaction
4.5*
EPIC Landing page
Epic is the leading digital reading platform—built on a collection of 40,000+ popular, high-quality books from 250+ of the world’s best publishers—that safely fuels curiosity and reading confidence for kids 12 and under.

Engagement
12 min
User Satisfaction
4.5*
EPIC Landing page
Epic is the leading digital reading platform—built on a collection of 40,000+ popular, high-quality books from 250+ of the world’s best publishers.
Engagement
12 min
User Satisfaction
4.5*
Process
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
Process
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
Process
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04





